Modern Marketing Research:

Feinberg, M.

Modern Marketing Research: Concepts, Methods, and Cases / by Fred M. Feinberg, et al - 2nd ed. - New Delhi : Cengage Learning, c 2013. - xxx, 689 p.: ill.; 28 cm.

Includes Index

9788131519448 (pbk)


Methods of Research
Marketing
Modern Trends of Marketing

658.83 / FEI-M 2013 8798