Principles of marketing / (Record no. 3782)
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000 -LEADER | |
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fixed length control field | 00705cam a2200241 a 4500 |
001 - CONTROL NUMBER | |
control field | 3506474 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20140310140348.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 950616s1996 njua g b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 95032226 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0131902083 (pbk) |
040 ## - CATALOGING SOURCE | |
Transcribing agency | NCL |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition number | 20 |
Item number | KOT-P 1996 5382 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
245 10 - TITLE STATEMENT | |
Title | Principles of marketing / |
Statement of responsibility, etc. | by Philip Kotler, Gary Armstrong. |
250 ## - EDITION STATEMENT | |
Edition statement | 7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Englewood Cliffs, N.J. : |
Name of publisher, distributor, etc. | Prentice Hall, |
Date of publication, distribution, etc. | c1996. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | vii, 712p : |
Other physical details | ill. (some col.) ; |
Dimensions | 29 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary |
Fuller form of name | (Gary M.) |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
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Namal Library | Namal Library | Management | 03/10/2014 | Donated by USA | 2 | 658.8 KOT-P 1996 5382 | 0005382 | 03/16/2017 | 03/13/2017 | 03/10/2014 | Books |