Marketing management : (Record no. 4183)

000 -LEADER
fixed length control field 00764cam a22002534a 4500
001 - CONTROL NUMBER
control field 12072959
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140325092828.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000623s2000 -usa g b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 00268990
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471332380(hbk)
040 ## - CATALOGING SOURCE
Transcribing agency NCL
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number DAR-M 2000 5955
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dalrymple, Douglas J.
245 1# - TITLE STATEMENT
Title Marketing management :
Remainder of title text and cases /
Statement of responsibility, etc. by Douglas J. Dalrymple, Leonard J. Parsons.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. J. Wiley,
Date of publication, distribution, etc. c2000.
300 ## - PHYSICAL DESCRIPTION
Extent iii, 707 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management
Form subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Parsons, Leonard J.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
          Namal Library Namal Library Management 03/25/2014 Donated by Dr. Israr 1 658.8 DAR-M 2000 5955 0005955 05/27/2019 05/21/2019 03/25/2014 Books