Strategies into the 1990s : (Record no. 8402)

MARC details
000 -LEADER
fixed length control field 01620nam a22001937a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201127b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8174460322 (pbk)
040 ## - CATALOGING SOURCE
Transcribing agency NCL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8
Item number SHA-S 1995 11539
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Shaw, John
245 11 - TITLE STATEMENT
Title Strategies into the 1990s :
Remainder of title the masterplan guide to profitable sales and marketing development /
Statement of responsibility, etc by John Shaw
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi :
Name of publisher, distributor, etc Excel Books,
Date of publication, distribution, etc 1995c .
300 ## - PHYSICAL DESCRIPTION
Extent viii, 166 pages ;
Dimensions 21 cm
500 ## - GENERAL NOTE
General note includes index .
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note _contents:<br/>INTRODUCTION:<br/>1.positive planning for the 1990s:<br/>2. determining the needs of the market;<br/>3. analysing the market-- current and future:<br/>4. the perfect sales presentation;<br/>5. questioning techniques and information gathering;<br/>6. sales plan and marketing checklist;<br/>7. locating and developing profitable new business;<br/>8. how to increase sale to existing clients;<br/>9. how to sell to large companies;<br/>10. selling and sales plan;<br/>11.influencing the buyer;<br/>12.eliminating fear of the companies;<br/>13. motivation;<br/>14; organizing sales clinics and in-house brain-storming sessions;<br/>15. training sales personnel;<br/>16. techniques to improve the quality of sales;<br/>17. effective sales literature;<br/>18. persuasive advertising;<br/>19. effective communication;<br/>20. securing a better deal from your suppliers;<br/>21; how to avoid bad debts and increase positive cash flow;<br/>22. reducing cost to maximize efficiency and profitability in 1990s;<br/>23. pricing into 1990s;<br/>24; marketing concepts for the 1990s;<br/>index;<br/><br/><br/><br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Planning.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Selling
Form subdivision Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Namal Library Namal Library Management 11/27/2020 Saeed Book Bank 192.00 Bill NO. SJ001   658.8 SHA-S 1995 11798 0011798 11/27/2020 1 11/27/2020 Books
          Namal Library Namal Library Management 11/27/2020 Saeed Book Bank 192.00 Bill NO. SJ001   658.8 SHA-S 1995 11799 0011799 11/27/2020 2 11/27/2020 Books