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Marketing : concept and strategies by William W. Pride and O. C. Ferrell

By: Pride, William M Contributor(s): Ferrell, O. C Material type: Text

TextPublication details: Boston. : Houghton Mifflijn Company 2003Edition: 12th edDescription: xxvii, 631 p. : ill. ; 23 cmISBN: 0618192433 (hbk)Other title: concept & strategiesSubject(s): MarketingDDC classification: 658.8

List(s) this item appears in: management

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Namal Library Management	658.8 PRI-P 2003 915 (Browse shelf (Opens below))	Available		915

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