Customer relationship management : a database approach / by V. Kumar and Werner J. Reinartz

By: Kumar, VContributor(s): Reinartz, Werner JMaterial type: TextTextPublication details: New Delhi : Wiley, 2011Description: xxiv, 323 p. : ill. 23 cmSubject(s): Customer relations -- ManagementDDC classification: 658.802
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Namal Library
Management
658.802 KUM-C 2011 10338 (Browse shelf (Opens below)) Available 0010338
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