Designed to win : strategies for building a thriving global business / Hiroaki Yoshihara; Mary Pat McCarthy

By: Yoshihara, HiroakiContributor(s): McCarthy, Mary PatMaterial type: TextTextPublication details: Delhi : McGRAW-HILL 2006cDescription: x, 274 p.; 24 cmISBN: 9780070618978 (hbk)Subject(s): Strategic planning | Business planning | International business enterprises--PlanningDDC classification: 658.4012
Contents:
Winning in the global arena -- A new equation for success -- A simple vision for complex times -- Building value through effective global operations -- The corporate ecosystem -- Marketing with a global face -- Global value creation -- Governing change -- Commercial diplomacy -- Leadership.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Books Books Namal Library
Management
658.4012 YOS-D 2006 11156 (Browse shelf (Opens below)) 1 Available 0011156
Total holds: 0

includes index and contents.

Winning in the global arena --
A new equation for success --
A simple vision for complex times --
Building value through effective global operations --
The corporate ecosystem --
Marketing with a global face --
Global value creation --
Governing change --
Commercial diplomacy --
Leadership.

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