International business / by Sumati Varma
Material type:
TextPublication details: U.P. : Pearson , 2012cDescription: xxxii, 478 p.: ill.; 28 cmISBN: 9788131761298 (pbk)Subject(s): International business enterprises | International economic relationsDDC classification: 658.049 Summary: The book follows a clearly formulated methodological structure to introduce the student to the subject. It follows a comprehensive, logical, graded approach based on the concept, environment, structure and strategy of International Business. It looks at the widest possible gamut of issues in the area to give the student an idea of the broad spectrum of issues that subject covers. It incorporates leading-edge research, alongside up-to-date examples and current statistics tracking global developments in this field. It also has the broadest possible geographical coverage as it explores emerging b.
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Namal Library Management | 658.049 VAR-I 2012 11567 (Browse shelf (Opens below)) | 1 | Available | 0011567 | ||
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Namal Library Management | 658.049 VAR-I 2012 11566 (Browse shelf (Opens below)) | 2 | Available | 0011566 |
includes contents and index.
The book follows a clearly formulated methodological structure to introduce the student to the subject. It follows a comprehensive, logical, graded approach based on the concept, environment, structure and strategy of International Business. It looks at the widest possible gamut of issues in the area to give the student an idea of the broad spectrum of issues that subject covers. It incorporates leading-edge research, alongside up-to-date examples and current statistics tracking global developments in this field. It also has the broadest possible geographical coverage as it explores emerging b.
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