he art and science of business communication : skills, concepts, cases, and applications by Chaturvedi, P. D; Chaturvedi, Mukesh
Material type: TextPublication details: Delhi : Pearson , 2018cEdition: 4th edDescription: xxvi, 431 p. :: ilustr. ; 28 cmISBN: 9789332586703 (pbk)Subject(s): Business communicationDDC classification: 658.45Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | Namal Library Management | 658.45 CHA-T 2018 11790 (Browse shelf (Opens below)) | 1 | Available | 0011790 | ||
Books | Namal Library Management | 658.45 CHA-T 2018 11791 (Browse shelf (Opens below)) | 2 | Available | 0011791 |
Includes index.
_contents:
PART 1:COMMUNICATION SKILLS:
1. profile of an effective communicator;
2. theatre technique for effective communication and personality development;
3. reading skills;
4. speaking skills;'
5. conversation skills;
6. listening skills;
7. non-verbal skills;
PART 2: BUSINESS COMMUNICATION;
9. nature and process of communication;
10. organizational communication;
11. cross- cultural communication;
12. business letters, memos, and e-mails;
13. social media;
14. business report;
15. effective presentation;
16. business etiquette;
PART 3: structure applications;
17. communication for effective marketing;
18. communication for effective negotiation;
19: communication for conflict management;
20. communication for employment;
21. written analysis of cases;
22. summer project report;
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