Principles and practice of marketing / David Jobber.

By: Jobber, David, Material type: TextTextPublication details: London ; New York : McGraw-Hill, 1995Description: xx, 745 p. : ill. (some col.) ; 25 cmISBN: 0077079353Subject(s): Marketing | Marketing -- Europe -- Case studiesDDC classification: 658.8 LOC classification: HF5415 | .J5 1995
List(s) this item appears in: Donated By Mehreen Saleem
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Item type Current library Call number Status Date due Barcode Item holds
Books Books Namal Library
Management 		658.8 JOB-P 1995 12457 (Browse shelf (Opens below)) Available 0012457
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Includes bibliographical references and index.

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