TY - BOOK AU - Kohls,Richard L. AU - Uhl,Joseph N. TI - Marketing of agricultural products SN - 9789332556966 (pbk) AV - HD9000.5 .K57 2002 U1 - 381.41 21 PY - 2015///c CY - U.P PB - Pearson KW - Produce trade KW - Farm produce KW - Marketing KW - United States N1 - Includes bibliographical references and index; pt. I. The Framework of the Marketing Problem. 1. Introduction to Food Marketing. 2. Analyzing Agricultural and Food Markets. 3. Agricultural Production and Marketing -- pt. II. Food Markets and Institutions. 4. Food Consumption and Marketing. 5. Food Processing and Manufacturing. 6. Food Wholesaling and Retailing. 7. The International Food Market -- pt. III. Prices and Marketing Costs. 8. Price Analysis and the Exchange Function. 9. Competition in Food Markets. 10. Farm and Food Prices. 11. Food Marketing Costs -- pt. IV. Functional and Organizational Issues. 12. The Changing Organization of Food Markets. 13. Cooperatives in the Food Industry. 14. Market Development and Demand Expansion. 15. Market and Bargaining Power ER -