TY  - BOOK
AU  - Jauhari,Vinnie
AU  - Dutta,Kirti
TI  - Services: marketing, operations, and management 
T2  - Oxford higher education
SN  - 9780195689082 (pbk)
U1  - 658 22
PY  - 2009///c
CY  - New Delhi, New York
PB  - Oxford University Press
KW  - Service industries
KW  - Management
ER  -