TY - BOOK AU - Das,Kishore K. AU - Bhattacharjee,Dibyojyoti TI - Statistics for business and marketing research SN - 9788120340763 (pbk) U1 - 658.4033 22 PY - 2011///c CY - Delhi PB - PHI Learning KW - Commercial statistics KW - Marketing KW - Statistical methods N1 - includes contents and index; contents: 1: frequency distribution and tabular representation of data; 2: measures of central tendency; 3: measures of dispersion; 4: moments; 5: skewness and kurtosis; 6; theory of probability; 7: random variable and mathematical expectation; 8; parametric families of uni-variate distributions; 9:correlation and regression; _index ER -