TY - BOOK AU - Chaturvedi,P.D. AU - Chaturvedi,Mukesh TI - Business Communication: : Concepts, Cases and applications SN - 9788131718728 (pbk) U1 - 651.75 PY - 2009/// CY - U.P. PB - Pearson Education KW - Business communication KW - Communication in management KW - Industrial management N1 - includes contents and index; _contents📝 1. the nature and process of communication; 2. organizational communication. 3. intercultural communication; 4. oral communication; 5. conversation skills; 6. listening; 7. non-verbal communication; 8. written business communication; 9. business letters, memos, and e-mails; 10. report writing; 11. presentation skills; 12. negotiation skills; 13. business etiquette; 14. CVs, personal interview and group discussion; 15. writing a summer project report; 16. written analysis of cases N2 - The second edition of Business Communication: Concepts, Cases, and Applications builds on the key strengths of the first edition, clear writing style and comprehensive content, by updating the material to reflect the latest research and technological developments in business communication and presenting it in a style that engages the reader ER -