TY  - BOOK
AU  - Cusumano,Michael A.
AU  - Selby,Richard W.
TI  - Microsoft secrets: how the world's most powerful software company creates technology, shapes markets, and manages people 
SN  - 9781861975324 (pbk)
U1  - 338.7 20
PY  - 1996///
CY  - New York
PB  - Free Press
KW  - Microsoft Corporation
KW  - Computer software industry
KW  - United States
N1  - Includes index; 	Organizing and managing the company : find "smart" people who know the technology and the business --
Managing creative people and technical skills : organize small teams of overlapping functional specialists --
Competing with products and standards : pioneer and orchestrate evolving mass markets --
Defining products and development processes : focus creativity by evolving features and "fixing" resources --
Developing and shipping products : do everything in parallel with frequent synchronizations --
Building a learning organization : improve through continuous self-critiquing, feedback, and sharing --
Attack the future!
ER  -