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Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty.

by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst).

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: 1 Call number: 659.1 WEL-A 2003 5307.

Bang! : getting your message heard in a noisy world / by Linda Kaplan Thaler, Robin Koval & Delia Marshall.

by Kaplan Thaler, Linda | Koval, Robin | Marshall, Delia.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : Currency/Doubleday, 2003Availability: Items available for loan: 1 Call number: 659.1 THA-B 2003 5454.

Which ad pulled best? : 50 case histories on how to write and design ads that work / [edited by] Philip Ward Burton, Scott C. Purvis.

by Burton, Philip Ward, 1910- | Purvis, Scott C | John W. Hartman Center for Sales, Advertising & Marketing History.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Lincolnwood, Ill., USA : NTC Business Books, 1993Availability: Items available for loan: 1 Call number: 659.1 BUR-W 1993 5406.

Advertising : principles & practice / by William Wells, Sandra Moriarty, John Burnett.

by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst).

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006Availability: Items available for loan: 1 Call number: 659.1 WEL-A 2006 5555.

Advertising, promotion & supplemental aspects of integrated marketing communications / by Terence A. Shimp.

by Shimp, Terence A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Mason, Ohio : Thomson South-Western, c2003Availability: Items available for loan: 1 Call number: 658.8 SHI-A 2003 6662.

Ogilvy on advertising / by David Ogilvy.

by Ogilvy, David, 1911-1999.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : Vintage Books, 1985, c1983Availability: Items available for loan: 1 Call number: 659.1 OGO-O 1985 6759.

Contemporary advertising and integrated marketing communications / by William F. Arens, Michael F. Weigold, Christian Arens.

by Arens, William F | Weigold, Michael F, 1958- | Arens, Christian | Arens, William F. Contemporary advertising.

Edition: 13th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York, NY : McGraw-Hill Irwin, c2011Availability: Items available for loan: 1 Call number: 659.1 ARE-C 2011 11072.

Sales and advertising management / by Manoj Kumar Sarkar

by Sarkar, Manoj Kumar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Dehli : Crest Publishing House, c2000Availability: Items available for loan: 1 Call number: 658.8 SAR-S 2000 11788.

Business management in a nutshell / by Kaushik Mukerjee

by Mukerjee, Kaushik.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi : ICFAI University Press, 2006cAvailability: Items available for loan: 2 Call number: 658.8 MUK-B 2006 11804, ...

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