Marketing management : text and cases / by Douglas J. Dalrymple, Leonard J. Parsons.
Material type: TextPublication details: New York : J. Wiley, c2000Edition: 7th edDescription: iii, 707 p. : ill. ; 26 cmISBN: 0471332380(hbk)Subject(s): Marketing -- Management | Marketing -- Management -- Case studiesDDC classification: 658.8Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books | Namal Library Management | 658.8 DAR-M 2000 5955 (Browse shelf (Opens below)) | Available | 0005955 |
Total holds: 0
Includes bibliographical references and index.
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