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Bang! : getting your message heard in a noisy world / by Linda Kaplan Thaler, Robin Koval & Delia Marshall.

by Kaplan Thaler, Linda | Koval, Robin | Marshall, Delia.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : Currency/Doubleday, 2003Availability: Items available for loan: 1 Call number: 659.1 THA-B 2003 5454.
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Advertising, promotion & supplemental aspects of integrated marketing communications / by Terence A. Shimp.

by Shimp, Terence A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Mason, Ohio : Thomson South-Western, c2003Availability: Items available for loan: 1 Call number: 658.8 SHI-A 2003 6662.
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