Electronic Commerce: A Managers' Guide/ Ravi Kalakota.
Material type:
TextPublication details: New Delhi: Pearson. Description: xiv,431 p.: ill; 24cmISBN: 9788177583168 (pbk)DDC classification: 658.84
Contents:
Introduction -- Introduction to electronic commerce -- Technology infrastructure : the Internet and the world wide web -- Business strategies for electronic commerce -- Selling on the web : revenue models and building a web presence -- Marketing on the web -- Business-to-business strategies : from electronic data interchange to electronic commerce -
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Namal Library Management | 658.84 KAL-E 2013 11163 (Browse shelf (Opens below)) | 1 | Available | 0011163 | ||
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Namal Library Management | 658.84 KAL-E 2013 11517 (Browse shelf (Opens below)) | 2 | Available | 0011517 |
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| 658.84 DEI-E 2011 721 e-Business and e-Commerce for managers / | 658.84 DEI-E 2017 11518 e-Business and e-Commerce for managers / | 658.84 FEI-M 2000 9580 Managing the Web-based enterprise / | 658.84 KAL-E 2013 11517 Electronic Commerce: A Managers' Guide/ | 658.84 KRI-E 2006 11501 Effective E-CRM : practices and perspectives / | 658.84 KRI-E 2006 11795 Effective E-CRM : practices and perspectives / | 658.84 ZAH-I 2016 9585 Internet marketing : |
includes contents and index.
Introduction -- Introduction to electronic commerce -- Technology infrastructure : the Internet and the world wide web -- Business strategies for electronic commerce -- Selling on the web : revenue models and building a web presence -- Marketing on the web -- Business-to-business strategies : from electronic data interchange to electronic commerce -
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