Which ad pulled best? : 50 case histories on how to write and design ads that work / [edited by] Philip Ward Burton, Scott C. Purvis.
Material type: TextPublication details: Lincolnwood, Ill., USA : NTC Business Books, 1993Edition: 7th edDescription: ix, 142 p. : ill. ; 29 cmISBN: 0844235148 (pbk); 9780844235141 (pbk)Subject(s): Advertising | Advertising copy -- EvaluationDDC classification: 659.1Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Books | Namal Library Management | 659.1 BUR-W 1993 5406 (Browse shelf (Opens below)) | Available | 0005406 |
Total holds: 0
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658 TUR-D 2011 852 Decision support and business intelligence systems / | 658 TUR-D 2013 3959 Decision support and business intelligence systems / | 659.1 ARE-C 2011 11072 Contemporary advertising and integrated marketing communications / | 659.1 BUR-W 1993 5406 Which ad pulled best? : | 659.1 JET-A 2015 11851 Advertising management / | 659.1 OGO-O 1985 6759 Ogilvy on advertising / | 659.1 THA-B 2003 5454 Bang! : |
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