Advertising : principles & practice / by William Wells, Sandra Moriarty, John Burnett.
Material type: TextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006Edition: 7th edDescription: vii, 592 p. ; col. ill. ; 29 cmISBN: 0131465600 (pbk)Subject(s): AdvertisingDDC classification: 659.1Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books | Namal Library Management | 659.1 WEL-A 2006 5555 (Browse shelf (Opens below)) | Available | 0005555 |
Total holds: 0
Includes bibliographical references (p. 575-580) and index.
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